In a competitive business landscape, it’s vital to protect your intellectual property (IP) and inventions. From brand names to logos to inventions and more, trademarks take many forms, and all of them are important to your business. They’re vital to ensuring consumers can find and engage with your business and serve as an important symbol that your business is one that’s trustworthy.
Whether you’re building your brand up now or you’re already established in the marketplace, it’s important to trademark business characteristics like logos, slogans, and inventions. Our trademark lawyers in Newark, NJ can do that for you.
Licensed trademark attorneys may file with United States Patent and Trademark Office (USPTO) and your trademarks in court should you ever need to. At COFFYLAW, our expert Newark, NJ trademark lawyers will protect your intellectual property rights.
What Is A Trademark?
A trademark is a word, phrase, symbol, design, or combination thereof that distinguishes a product or service from others. They help customers identify brands and businesses that they know, and protect both businesses and consumers from counterfeiting and fraud. Classic trademarks include the Nike swoosh or the Pillsbury Doughboy — brand markers that are completely unique and cannot be imitated or copied by competitors.
While Nike and Pillsbury have globally-recognized trademarks, your business’s defining features, logos, or mottos are no less worthy of protection. So long as it’s used in commerce, a trademark may be renewed indefinitely, but now is the time to start.
Understanding Trademark Law
You don’t have to be a lawyer to file a trademark, but working with our trademark lawyers will simplify the process. Registering a trademark, patent, or copyright provides a range of benefits, including:
- Nationwide notice of your trademark claim
- Evidence of trademark ownership
- Ability to invoke federal court jurisdiction against trademark violations
- Basis for registering the trademark internationally
- Ability to file with Customs and Border Protection to prevent the importation of trademark-infringing goods
While the complete range of benefits may not be necessary for every company, trademark and copyright infringement may significantly impact your brand and business potential. Our trademark lawyers fight to protect trademarks and ensure yours are registered with the appropriate entity to have the maximum protection of the law.
Our lawyers can not only register trademarks or copyrights, but can also perform patent searches and secure patents for inventions, processes, methods, and other proprietary secrets that are unique to your business.
Contact Our Trademark Lawyer Newark, NJ
A trademark should be used to grow your business. But if someone steals and spoils your trademark, it can be very bad for business. Don’t let it get to that point.
Coffy Law is licensed with the United States Patent and Trademark Office, and our experienced team can help you maximize the value of your trademarks by properly registering them and providing guidance on licensing them to other businesses. If you’re ever forced to defend your trademarks in court, we’ll fight for you and ensure you are properly compensated for intellectual property.
Contact our Newark, NJ trademark lawyer for a consultation today.